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Thursday, 25 July 2019

Flipkart renews its seller onboarding process to help MSMEs

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E-commerce giant Flipkart has announced a renewed approach to its seller onboarding process to enable a smooth and easy first-time e-commerce experience for medium and small businesses (MSMEs).

The company has also stationed 13 regional teams in different parts of the country to meet the sellers in person and help onboard them.

These facilities will make it easier for small sellers, who may not be privy to the digital arena, to list their products on the platform and access Flipkart’s pan-India base of over 150 million customers.

“By revamping our onboarding process and simplifying the number of steps, we are making it easier for any seller, irrespective of the size, to list on our platform and get started from Day 1,” said Nishant Gupta, Head of Flipkart’s marketplace business.

According to a government estimate, there are nearly 60 million MSMEs in India, most of which are restricted to their local markets due to different reasons. This revamping of onboarding process will help decrease that number and increase the scope of e-commerce in India, accounting for less than 3 per cent of India’s overall retail industry.

Flipkart has also added regional teams in various Tier-II and beyond cities to help sellers sign onto the platform. These regional teams, based in cities such as Lucknow, Coimbatore and Jaipur, cater to sellers in over 4,300 pin codes.

“As a home-grown company, we know that the future of e-commerce lies in bringing more MSMEs online which, in turn, will generate employment and investment, and will meaningfully contribute towards country’s socio-economic development,” added Nis

Source: https://in.apparelresources.com

    
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